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Marketing Coordinator

JOB SUMMARY

The purpose of a Marketing Coordinator is to assist the Director of Marketing in all marketing efforts by developing and implementing marketing & advertising campaigns, track and lead Realtor Rewards Program, conducting competitive market analyses, setting-up model and sales offices, maintaining marketing budgets, maintaining collateral materials inventory, maintaining databases, preparing reports, and planning events, meetings, and trade shows.


PRIMARY RESPONSIBILITIES include the following (additional duties may be assigned):

Assist Director of Marketing with Implementing and Coordinate the Annual Marketing Budget

  • Proof all sales collateral and campaigns (floor plans, community site maps, handouts, flyers, community marketing binder, affiliate realtor portal, website, e-blasts, social media, and digital ad campaigns / programs).
  • Update community marketing binder, affiliate realtor binder / portal with current collateral and updates.
  • Track and code marketing expenses.

Coordinate Weekly with Agencies, Signage, and other Vendors. 

  • Submit marketing job requests and maintain project punch lists.
  • Submit signage requests for community signage, model sales offices, corporate, and others as needed.
  • Order business cards, name tags, and Hubble apparel as needed.

Execute and Analyze Results of Digital Advertisement, Social Media and Web Campaigns. 

  • Proof web content, plans, communities and promotions
  • Develop a report to track our digital campaigns, report our progress and keep a web performance binder
  • Track customer reviews and select best to promote on website

Administer and Coordinate Realtor Rewards Program & Events

  • Track affiliate realtor sales
  • Update affiliate realtor lists
  • Send out realtor rewards incentives
  • Assist with realtor reward & affiliate realtor events and open houses
     

Assist with the Coordination of Model Home Merchandising

  • Coordinate set up / move out of model home process
  • Schedule merchandising timeline and project list
  • Meet stagers and vendors for walk throughs and setups
  • Monitor and report progress
  • Maintain sales model marketing efforts

RELATIONSHIP TO OTHERS

Reports to the Director of Marketing / Director of Sales. Works very closely with the Regional Manager, New Home Specialists, Hubble Broker, Sales Assistant, and Online Sales Team and other staff members to implement the company strategy.

LIMITS OF AUTHORITY

Has the authority to implement Marketing Plan approved by the Director of Marketing / Director of Sales.

KNOWELDGE AND EXPERIENCE REQUIRED

  • Bachelor’s degree from an accredited organization, preferably in marketing or advertising.
  • Minimum of 0 -1 years marketing experience with a proven and successful track record.
  • Strong writing, communication, proofing, and editing skills.
  • Working knowledge of Salesforce would be an asset

OTHER QUALIFICATIONS

Excellent oral and written communication skills are a must. Ability to manage several projects simultaneously. Must have strong creative skills. Must be a motivated self-starter, detail oriented, well organized, with a hands-on approach and a strong work ethic. Must exhibit high integrity with a strong team-oriented focus. Must be able to get along with diverse personalities and function effectively in a fast paced, constantly changing environment.
 

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701 South Allen Street #104, Meridian, ID 83642 | 208-433-8800
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