The purpose of a Marketing Coordinator is to assist the Director of Marketing in all marketing efforts by developing and implementing marketing & advertising campaigns, track and lead Realtor Rewards Program, conducting competitive market analyses, setting-up model and sales offices, maintaining marketing budgets, maintaining collateral materials inventory, maintaining databases, preparing reports, and planning events, meetings, and trade shows.
PRIMARY RESPONSIBILITIES include the following (additional duties may be assigned):
Assist Director of Marketing with Implementing and Coordinate the Annual Marketing Budget
Coordinate Weekly with Agencies, Signage, and other Vendors.
Execute and Analyze Results of Digital Advertisement, Social Media and Web Campaigns.
Administer and Coordinate Realtor Rewards Program & Events
Assist with the Coordination of Model Home Merchandising
RELATIONSHIP TO OTHERS
Reports to the Director of Marketing / Director of Sales. Works very closely with the Regional Manager, New Home Specialists, Hubble Broker, Sales Assistant, and Online Sales Team and other staff members to implement the company strategy.
LIMITS OF AUTHORITY
Has the authority to implement Marketing Plan approved by the Director of Marketing / Director of Sales.
KNOWELDGE AND EXPERIENCE REQUIRED
Excellent oral and written communication skills are a must. Ability to manage several projects simultaneously. Must have strong creative skills. Must be a motivated self-starter, detail oriented, well organized, with a hands-on approach and a strong work ethic. Must exhibit high integrity with a strong team-oriented focus. Must be able to get along with diverse personalities and function effectively in a fast paced, constantly changing environment.